Webinar: Guild Community Conversation – attracting volunteers to a charity community

Webinar: Guild Community Conversation – attracting volunteers to a charity community

Our CEO Blaise Grimes-Viort hosted a webinar for Guild’s Community Conversations series focusing on attracting and engaging volunteers into a charity online community.

Jenny Cater, Volunteer Attraction and Engagement Manager at Bookmark Reading Charity, explained the importance of private communities on Guild in their tech stack. The Bookmark Reading Charity addresses the issue of one in four children struggling to read by offering one-to-one programs that enhance reading skills, enjoyment, and confidence. Trained literacy volunteers play a crucial role, and Bookmark’s communities support their development and peer support.

Jenny and Blaise Grimes-Viort discussed:

  • Impact on Reading Skills: Encouraging reading through fun and choice improves children’s skills and confidence.
  • Effective Technology: The right tools enhance volunteer-led programs.
  • Volunteer Support: Ensuring volunteers feel supported and enjoy their roles.
  • Platform Selection: Security, simplicity, and flexibility were essential in choosing a community platform.
  • Sense of Community: Fostering connection among volunteers.
  • Listening and Communication: Online communities as effective tools for these purposes.
  • Volunteer Collaboration: Volunteers appreciate helping each other and fulfilling their roles.
  • Onboarding and Signposting: Guiding volunteers in the community.
  • Experimentation: Using trial and error to build a community.
  • Informality and Belonging: Informal, conversational community styles enhance belonging and commitment.
  • Marketing and Recruitment: Online communities aid in these areas.

We welcome invitations for events talks, podcasts and webinars, and regularly contribute articles to publications and blogs. If you would like to discuss a media opportunity, please get in touch.

Enjoyed this? Pay it forward

Join us to share in our latest discoveries

Is The Answer Ltd

Find your answer


Send us your thoughts, challenges or invitations to collaborate.

Connecting the dots between your networks, inside and out.

Is The Answer Ltd
Join Our Newsletter

© 2024 Is The Answer Ltd | All Rights Reserved | Company registered in UK: 12891106