Category: Insight

Insight

Aligning your online community team cross-functionally

A common challenge that organisations often face is how to align their online community team with other departments to achieve shared goals and enhance overall effectiveness. Too often, the community program can float, with leaders finding it difficult to tie ROI and outputs into other functional priorities. However, there are ways to ensure alignment, fostering a culture of collaboration and integration between the community and other teams.

October 20233 min read
Insight

The Future of Social Search Analysis: Trends to Watch for 2024

In today's digital age, social media has become an integral part of our lives, influencing our decisions, opinions, and even our purchasing behavior. As a result, businesses and marketers have been increasingly relying on social search analysis to gain insights into consumer sentiment, trends, and preferences. However, the landscape of social search analysis is continually evolving, with emerging technologies like artificial intelligence (AI) and machine learning reshaping the way we analyze social data. In this article, we will delve into the evolving landscape of social search analysis and discuss the trends that are shaping its future.

October 20234 min read
Insight

16 key considerations when planning community & social media automation

Whether you're the owner of a budding startup or a seasoned executive at a multinational corporation, you're aware of the significance of an online community in today's digital era. A well-maintained social media online community can foster customer loyalty, facilitate feedback, and even serve as a potent marketing tool. Let's look at 15 consideration before activating any automation.

October 20235 min read
Insight

Threads: Appealing to Different Generations

In the ever-evolving digital landscape, understanding how different generations interact with new social media platforms is crucial for success. Threads may engage users across generations, but not every social platform will succeed. So, how can Threads, a new platform, aim to captivate users across various age groups.

September 20235 min read
Insight

Unlocking the Power of Sentiment Analysis in the CPG or FMCG Sector

In today's digitally driven world, social media plays a pivotal role in shaping consumer perceptions and brand reputations. For Consumer-Packaged Goods (CPG) / Fast-Moving Consumer Goods (FMCG) companies, understanding how customers feel about their products and services is essential for building a loyal customer base and thriving in a competitive market.

September 20235 min read

Connecting the dots between your networks, inside and out.

Sitemap

Is The Answer Ltd
Join Our Newsletter

© 2025 Is The Answer Ltd | All Rights Reserved | Company registered in UK: 12891106

Let's Talk